Food & Drink

Does pineapple belong on a pizza? The UK’s favourite pizza toppings revealed!

Published

3 years ago

1st July 2021

Editor

New research by oven cleaning brand, Oven Pride, has revealed the UK’s pizza preferences.

Oven Pride scoured the depths of Google and crunched the numbers to discover the most popular types of pizza in the UK based on search results.

So what is the UK’s favourite topping? Does pineapple even belong on a pizza? Is it still a pizza if it doesn’t have cheese?

The data make interesting, if slightly disturbing reading!

It seems that Brits are in fact quite boring when it comes to choosing their pizzas, with the UK’s favourite pizza topping combination being margherita, with 22,200 avg. monthly searches.

Some surprising toppings made the top 10 however, such as cauliflower and turkey. Not your usual pizza topping contenders!

Egg pizza, Potato pizza and Bean pizza ranked higher than your standard Four Cheese.

Hawaiian ranked as the UK’s third favourite pizza, followed by Pineapple pizza in fourth place, so does this settle the famous ‘pineapple on pizza’ debate?

Searches for ‘Vegan Pizza’ almost doubled from December 2020 to January 2021, showing people were certainly having a go at Veganuary.

Pineapple is the UK’s top vegan pizza – which is quite divisive.

UK’s Top 10 Pizza Toppings/Topping Combinations

Ranking	Pizza	Avg. monthly searches
1	margherita pizza	22200
2	pepperoni pizza	9900
3	hawaiian pizza	6600
4	pineapple pizza	5400
5	anchovy pizza	4400
6	cauliflower pizza	3600
7	turkey pizza	3600
8	bbq pizza	2900
9	vegetarian pizza	2900
10	chicken pizza	2400
11	egg pizza	2400
12	marinara pizza	2400
13	meat feast pizza	2400
14	mushroom pizza	2400
15	oregano pizza	2400
16	goat’s cheese pizza	1900
17	mozzarella pizza	1900
18	nduja pizza	1600
19	pesto pizza	1600
20	tuna pizza	1600

UK’s Top 10 Meat Pizza Topping/Topping Combinations

UK’s Top 10 Vegetarian Pizza Toppings/Topping Combinations

UK’s Top 10 Vegan Pizza Toppings/Topping Combinations

UK’s Favourite Styles of Pizza Results

Chicago style pizza ranked at #1 for the UK in terms of styles of pizza, followed by Neapolitan pizza.

Detroit style pizza is on the rise in the UK, with searches increasing since 2017.

St Louis and Greek Pizza are the UK’s least favourite styles of pizza, and didn’t even make it to the top 10.

Ranking	Style of Pizza	Avg. monthly searches
1	chicago pizza	12100
2	neapolitan pizza	8100
3	sicilian pizza	6600
4	calzone pizza	5400
5	new york pizza	5400
6	deep dish pizza	4400
7	pan pizza	3600
8	stonebaked pizza	3600
9	detroit pizza	1900
10	romana pizza	1000