The dog influencer rich list: Dogs earning over £10k on Instagram and TikTok

When we think of influencers, we think of flashy outfits, big houses and plenty of enviable holidays – but did you ever picture these influencers being covered in fur?

Doggy influencers are on the rise. These precious pets have some of the highest social media followings around, and for good reasons, too.

They live lavish lifestyles, have designer wardrobes most influencers would be jealous of and, on top of it all, their owners get paid some seriously big money for featured posts and advertisements.

In fact, there are over 18.6 million search results generated on Google for the search term ‘dog influencers’!

But who is the top-dog on social media?

Tallying followers across TikTok and Instagram and using HypeAuditor to find how much the dogs could charge on average per post, dog-friendly holiday letting specialists, Canine Cottages found the highest-earning dog influencers across TikTok and Instagram.

The top ten dog influencers with the highest earning potential

1. JiffPom

Raking in a potential average of £19,600 per post, @jiffpom, a Pomeranian with a big personality, claims the first place. This puppy is the one who potentially earns the most per post, and they have an incredible following of over 31 million people – the highest on our list!

2. Tucker

Coming second is @tuckerbudzyn, or rather Tucker the Golden Retriever, who could potentially earn an average of £12,600 per post. This good boy has over 12 million followers across Instagram and TikTok, so it’s no wonder he’s topping the list!

3. Mayla

In third place comes @mayapolarbear: a big, fluffy Samoyed. This lucky dog could potentially bring in £7,350 per post on average, but can earn up to £11,100 per post on Instagram! With over 7 million followers across the two social media platforms, Maya the Polar Bear is on her way to stardom.

4. Doug the Pug

@itsdougthepug, everyone’s favourite pug, claims fourth place with an average potential earning per post of £6,850! This happy pup has a collective following of around 10 million people across TikTok and Instagram.

5. Bunny

Bunny, a sheepadoodle with the tag @whataboutbunny, comes in fifth place. This curly-haired pooch could possibly earn on average £3,900 per post and has over 3.5 million followers across TikTok and Instagram!

Commenting on the findings, Shannon Keary, Digital PR Manager at Canine Cottages, says, “Nothing beats a cute dog on social media, and we know how many people love to watch these famous pups every day. We wanted to see how much these dogfluencers could be earning online, to show that anyone – even animals – can make it in showbiz!“

To see the complete list of the top highest-earning dog influencers, visit Canine Cottages’ blog.