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£5k grant awarded to Swansea-based cancer charity

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Swansea-based Kids Cancer Charity has been named as one of 60 charities and community projects across the UK to receive a much-needed £5,000 cash boost, following a national campaign by Tesco earlier this year.

The campaign, run in association with Heart Radio and Smooth Radio, saw local charities and community groups encouraged to apply for grants as part of a fund worth £300,000 in total.

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With a focus on charities and groups who provide food and support to young people, including school breakfast clubs, local food banks, or charities supporting young people to manage mental health, Kids Cancer Charity were one of the successful applicants.

Kids Cancer Charity was founded in 1989, so has been supporting children and young people in Swansea and more widely across the UK for more than 30 years.

The charity received the Tesco grant to support its innovative Play Therapy programme, funding ten full courses of treatment for local young people who are being treated for, or have lost a loved one to, cancer.

Play Therapy offers a safe environment in which children and young people can use various toys such as action figures, puppets, sand, music, dressing up outfits, and art materials to play through their experiences, particularly things which may worry them or which they need to try and make sense of without having to use words. Children are able to work through things at their own pace and in their own way, in a safe, accepting environment.

Julian Canning, Trusts and Grants Officer at Kids Cancer Charity, said: “Children with a life-threatening condition, and their brothers and sisters, have to deal with experiences and emotions that are new and can be troubling, while children who have been bereaved through losing a close family member may experience unfamiliar feelings, uncertainty and family changes which may leave them feeling overwhelmed and uncertain about how to manage their feelings.

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“Play Therapy gives children and young people we support an opportunity to work through their experiences, feelings and thoughts, helping to make sense of what is happening to them or what has happened to a loved one. It also helps parents and carers to understand what a child or young person is experiencing.

“Feedback from the families, nurses and medical team is that they notice differences in the children and young people, including enjoying eating again, smiles and laughter, enjoying conversation, sharing a joke or a funny story, and an increased ability to cope with their treatment. We’d like to thank Tesco for their support.”

The Global Radio campaign ran in addition to Tesco Community Grants, the in-store scheme where customers vote with blue tokens for community projects and groups, which has been helping local people since 2016.

Claire de Silva, Head of Community at Tesco, said: “We wanted to reward fantastic groups who make such a difference to young people and families in their local communities. We’re really proud of this campaign and pleased to be able to support the tireless work of charities such as Kids Cancer Charity.”

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