High street chemist Boots, who own the Soltan sun cream brand have announced that they will no longer sell sun protection with an SPF lower than 50 for children or 15 for adults.
Sun Protection Factor, or SPF, refers to the amount of UVB protection a product provides from the damaging effects of the sun. The higher the SPF, the greater the protection from UVB rays and sunburn and the lower the risk of developing skin cancer.
Boots, through their Soltan brand say they want to encourage customers to keep themselves and their families safe and protected by using products with higher SPF levels.
The company has partnered with Macmillan Cancer Support as part of a sun safety campaign.
Clare O’Connor, Boots Soltan Suncare Expert, said: “Through our partnership with Macmillan, we’re committed to taking action to improve sun safety.
“We know that using sun screen is one of the main methods of keeping skin protected in the sun, so we want to support our customers to make a simple switch to protect their skin with higher SPF with UVA protection.
“This is particularly important for children, whose skin is more vulnerable to sun damage, so we want to help parents in choosing the highest protection available.”
Dr Anthony Cunliffe, National Clinical Advisor for Primary Care at Macmillan Cancer Support, said: “We are thrilled to be partnering with Soltan as their first ever ‘Sun Safety Partner’.
“Initiatives like this are really important because wearing higher factor SPF, along with steps like spending time in the shade, can provide better protection from the sun and lower your risk of developing skin cancer.
“Anyone with concerns about changes to their skin should contact their GP, and they can also chat to specially trained nurses on the Macmillan Support Line.”
(Lead image: Boots)
