A stretch of land overlooking Langland Bay, including three under-used tennis courts and a vacant building, may soon be redeveloped to offer new public facilities in one of Swansea’s most popular coastal areas.
The site — located on Alma Road and bordering the Gower National Landscape — sits adjacent to refurbished courts leased to Mumbles Community Council, which are not part of the proposal. Public toilets and shower facilities on the site would need to be retained or replaced as part of any future scheme.

(Image: Swansea Council)

(Image: Savills)

(Image: Savills)

(Image: Swansea Council)

(Image: Swansea Council)

(Image: Savills)
Several years ago, Swansea Council conducted a public consultation on the site’s potential, with responses pointing to demand for restaurants, tourist accommodation, and improved facilities. While no formal plans have been submitted, land and property consultants Savills are now marketing the land on behalf of the council.
The council has said it would ring-fence proceeds from any long lease arrangement for future reinvestment, and that any proposal would be subject to full planning approval and public input.
Robert Francis-Davies, Swansea Council cabinet member for investment, regeneration, events and tourism, said: “We want something in keeping with the local environment — so no high-rise developments. The public continually tell us there should be more facilities for them along the seafront.”

(Image: Swansea Council)
A changing coastline with deep community roots
Langland Bay has long played a central role in Swansea’s leisure economy. In the early 20th century, the former Langland Bay Hotel operated eight grass courts and hosted tournaments that attracted competitors from across the UK. The current tennis courts were once home to junior championships featuring athletes like Andy Murray and JPR Williams — part of a local legacy that has seen renewed interest in recent years, including a refurbishment campaign completed in 2020.
The bay recently retained its Blue Flag status for water quality and environmental excellence, and continues to draw visitors for its café, brasserie, golf club and beach huts. The area also ranks high on Swansea’s property market — a recent report revealed that four of the city’s ten most expensive streets are located in Langland.
The site is now being marketed through Savills, with further details available via: https://www.bit.ly/LBaug25
