Held on Tuesday 7 October, the city-centre celebration marked a 54% increase in student footfall since 2023, with organisers hailing the event as a major success for both local businesses and civic engagement.
Festival atmosphere across Quadrant and Market
Delivered in partnership between the Quadrant Shopping Centre, Swansea BID, and Swansea Council–managed Swansea Market, the event welcomed students with exclusive discounts of up to 30% across more than 60 retailers and stallholders. Over 50 bars, performers, and local businesses helped create a vibrant, festival-style atmosphere across Swansea’s two key shopping destinations.
Civic leaders praise economic impact
Andrew Douglas, Swansea BID manager, said the event “once again exceeded all expectations,” adding:
“The continued growth in attendance highlights how important experience-led events like this are for students and businesses alike. It’s fantastic to see so many young people discovering what Swansea has to offer, while also driving significant economic benefit for our city centre.”
Jane White, Company Executive at Centurion, owners of the Quadrant, said:
“2025 was our biggest and most successful yet. The collaboration between major retailers, independents, and hospitality businesses showcased the very best of Swansea. The strong sales performance reflects growing consumer confidence in the city.”
Councillor David Hopkins, Cabinet Member for Delivery and Joint Deputy Leader of Swansea Council, added:
“Swansea Market continues to play a central role in city life, and events like Student Shopping Night, part-funded by the UK Shared Prosperity Fund, help us connect with the next generation of residents and shoppers.”
Local favourites join the celebration
Among the 50+ participating businesses were AU Vodka, Bunkhouse Live Music Venue, Bambu, Bonnie Rogues, Buzz Trampoline Park, and Joe’s Ice Cream, with organisers noting strong engagement across food, retail, and entertainment sectors.
