Poundland to buy 71 Wilko stores – including Pembroke Dock and Ammanford

The deal announced on 12 September will mean these stores will be rebranded as Poundland.

Pepco said it would be offering roles to Wilko staff as part of the deal.

Lease assignments are expected to be completed in early Autumn.

Andy Bond, Executive Chairman of Pepco Group, said: “The agreement to take control of a number of Wilko store leases will help to bring Poundland’s fantastic prices and offer to even more customers in the UK. It will be pleasing to offer employment to a number of Wilko’s colleagues – who will benefit from being part of a successful and fast-growing pan-European variety discount group.

“Pepco Group is well placed for future success across Europe, supported by its market-leading customer proposition, strong balance sheet and impressive cash flow. The Group’s strategy to become a bigger, better, cheaper and simpler business will enable it to continue to providing families on a budget with great range, value and convenience for many years to come.”

Edward Williams, from joint administrator pwc said: “Alongside the previously announced agreement with B&M, we’re confident this sale will create a platform for future employment opportunities for people including current wilko team members at up to 122 locations. We will continue to engage with other retailers around any interest in other wilko sites and are confident of completing a sale of the brand and intellectual property within the coming days.” 

The news of the sale comes as administrators announce the closure of a further 124 stores including Maesteg, Bridgend and Llanelli.

It previously announced the closure of 52 stores, including Port Talbot which closed on Tuesday (12 September) and Morriston which is due to close tomorrow (14 September).

Discounter B&M have previously announced they are to purchase 52 Wilko stores, however these locations have not yet been revealed.

(Lead image: Google Maps)