Reach a loyal, engaged local audience across Swansea, Neath Port Talbot and Carmarthenshire.
One of the largest independent news sites dedicated to Swansea, Neath Port Talbot and Carmarthenshire — with a growing readership across Bridgend and Pembrokeshire. Our readers are local, engaged and returning, and they trust what they read.
Advertising with us puts your business alongside the stories your customers are already following, in a quality local environment — not generic national filler.
Our audience
- More than 1.8 million views in the first nine months of 2026, a third more than the whole of 2025, and up 89% year on year
- Around 2.2 million views in the last twelve months
- More than 285,000 views a month from July to September 2026, with a record 325,000+ in July
- More than 17,000 followers on Facebook
- Around 84% of our readers are on mobile
- Overwhelmingly local to Swansea, Neath Port Talbot and Carmarthenshire
Ways to advertise
Category sponsorship
Own a whole section — “[Section] on Swansea Bay News, in association with your brand.” Your branding across the section, ideal for motor dealers, estate agents and other local businesses who want a lasting association with the news their customers read. Packages from £200/month — get in touch.
Sponsored articles
A full feature about your business, written by our team in our house style, clearly labelled and kept live indefinitely. A genuine, readable piece — not a press release. From £295.
Restaurant & venue features
Promoting an opening, a new menu, an offer or a show? A clearly-labelled sponsored feature, with the option for us to visit and photograph. From £295.
Display advertising
Prominent banner positions across the site, including an exclusive above-header billboard and a sticky sidebar unit, available sitewide or targeted to a specific section or area. The billboard can be booked for a week (£65), a fortnight (£120) or a month (£200). Other display positions from £50 a month.
Public notices
Notices for roadworks, closures, consultations, tenders, service changes and community announcements across Swansea, Neath Port Talbot and Carmarthenshire. Each notice sits on its own permanent page, is listed in our public notices section and is promoted from the homepage for its first seven days. We are a digital-only title, so a placement with us does not satisfy a requirement to publish in a newspaper circulating in the area. From £175. Full details on our public notices page.
How it works
Tell us a little about your business and what you’d like to achieve, and we’ll recommend the right option for your goals and budget. We’re a small independent team and we’ll deal with you directly — no call centres, no hard sell.
Local, newsworthy stories are always covered free on their merits, at our editorial discretion. Advertising is a separate, clearly-labelled offering — buying it never influences our journalism, which is what makes it worth being part of.
Download our full rate card (PDF)
Get in touch
Email advertising@swanseabaynews.com and we’ll get straight back to you.