Reach a loyal, engaged local audience across Swansea, Neath Port Talbot and Carmarthenshire.
One of the largest independent news sites dedicated to Swansea, Neath Port Talbot and Carmarthenshire — with a growing readership across Bridgend and Pembrokeshire. Our readers are local, engaged and returning, and they trust what they read.
Advertising with us puts your business alongside the stories your customers are already following, in a quality local environment — not generic national filler.
Our audience
- Over 1.35 million views in 2025 — up 43% on the previous year
- Typically 100,000–135,000 views a month, with a record 200,000+ in May 2026
- Around 84% of our readers are on mobile
- Overwhelmingly local to Swansea, Neath Port Talbot and Carmarthenshire
Ways to advertise
Category sponsorship
Own a whole section — “[Section] on Swansea Bay News, in association with your brand.” Your branding across the section, ideal for motor dealers, estate agents and other local businesses who want a lasting association with the news their customers read. Packages from £200/month — get in touch.
Sponsored articles
A full feature about your business, written by our team in our house style, clearly labelled and kept live indefinitely. A genuine, readable piece — not a press release. From £295.
Restaurant & venue features
Promoting an opening, a new menu, an offer or a show? A clearly-labelled sponsored feature, with the option for us to visit and photograph. From £295.
Display advertising
Prominent banner positions across the site, including an exclusive above-header billboard and a sticky sidebar unit, available sitewide or targeted to a specific section or area. From £50/month.
How it works
Tell us a little about your business and what you’d like to achieve, and we’ll recommend the right option for your goals and budget. We’re a small independent team and we’ll deal with you directly — no call centres, no hard sell.
Local, newsworthy stories are always covered free on their merits, at our editorial discretion. Advertising is a separate, clearly-labelled offering — buying it never influences our journalism, which is what makes it worth being part of.
Download our full rate card (PDF)
Get in touch
Email advertising@swanseabaynews.com and we’ll get straight back to you.