Direct line to report trouble
From December 17, the Swansea BID office number — 01792 475021 — has been transformed into a 24/7 crime reporting hotline. Callers simply press one to be diverted straight to ASEL’s dedicated security team, giving traders and staff an immediate route to report incidents at any time of day or night.
The move comes after months of concern about retail crime and anti‑social behaviour in the city centre. BID bosses say the hotline will make it easier than ever for businesses to get help and ensure incidents don’t slip through the cracks.
“Major step forward”
Andrew Douglas, Swansea BID Manager, said: “This partnership is a major step forward in how we support our business community. By providing a 24/7 crime reporting line, we’re making it easier than ever for BID businesses to get help when they need it and ensuring that incidents don’t go unreported.”
Backed by security experts
Peter Fisher, Director of Operational Risk at ASEL, said the service gives Swansea’s business community “a trusted, always‑on reporting function” that will improve the quality of information passed to police and help build a clearer picture of crime trends.
Strengthening the fight against retail crime
Steve Gallagher, leader of Swansea Against Business Crime, welcomed the hotline as “another powerful tool in building a safer Swansea.” He said timely reporting is crucial for spotting patterns, supporting police response, and protecting staff and customers.
More than crime
The hotline isn’t just for reporting thefts or anti‑social behaviour. BID levy payers can also use the same number to flag environmental issues such as blocked drains, broken street lights or damaged paving, with the BID team submitting reports directly to Swansea Council.
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