Local entrepreneur and food enthusiast, Nick Jones, is excited to announce the opening of The Humble Deli, a new delicatessen located in the heart of Killay.
The Humble Deli aims to provide the community with a curated selection of high-quality, locally sourced meats, cheeses, and specialty products, focusing on celebrating Welsh agriculture and artisanal producers.

Born from a lifelong passion for food, Nick Jones has realized his dream of opening a deli that not only offers an exceptional range of flavours but also supports Welsh farmers and small producers.
From traditional favourites to unique, hand-picked selections, The Humble Deli brings an authentic taste of Wales to the table.
Speaking about the new business Nick said:
“I’ve always dreamed of creating a space where people can come to discover delicious, unique, and high-quality products that highlight the incredible work of our local farmers and food artisans.
“We are committed to offering the best meats, cheeses, and specialty items, with a focus on supporting the community.”

A Focus on Local
At The Humble Deli, customers can expect to find a wide variety of artisanal cheeses, including some of Wales’ finest, as well as carefully selected meats, charcuterie, and locally produced jams, chutneys, pasta, sauces and more.
“We want The Humble Deli to be a place where people can experience the best that our region has to offer while also learning more about the amazing products and the stories behind them,” adds Nick.
“We’re thrilled to be part of the Killay community and can’t wait to welcome everyone into the shop.”

Nick’s Deli is located at number 436 Gower Road in Killay, Swansea.
Regular store hours are from 10-6:30 Wednesday through Friday, and 9-4 on Saturdays.
For more information, please follow them on Instagram at @thehumbledeli, and on Facebook at The Humble Deli.
[Lead image: the Humble Deli]
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